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Lindsay Sherwin
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Strategic Management of Programmes and Projects
At a strategic level, corporate objectives are
framed not in projects, but in programmes.
For example, in the
Department of Health, the key corporate objectives include the
Cancer Programme and the Coronary Heart Disease Programme.
Activities such as these are simply too complex and too much of a
continuity to be described or managed as projects.
The difference between a project and a programme
is as follows.
- Outcomes
A programme
would be defined mainly in terms of "outcomes". In the DH Cancer
Programme this could be "a fall in the rate of prostate cancer in
the population from x% to y%". However, the difficulty is that
that such an "outcome" on its own is far to general an objective to
generate progress and action. It needs to be defined more - in terms
of outputs.
- Outputs
In order to
generate that action, projects are defined within the programme,
defined partly in terms of outcomes but mainly in terms of "outputs"
- an improved screening approach is to be introduced, or an increase
in particular resources. A change - an action.
- Portfolio of Projects
Thus a programme can be seen both as a corporate objective within
the corporate plan, and also as a collection
or portfolio of projects, grouped together around a common outcome.
For most Public Sector organisations, the general framework by which
programmes are established is as follows:
- The corporate plan is
the commitment to the key stakeholders and contains the corporate
objectives. These arrive from a synthesis of ideas from our key
stakeholders and people in the organisation.
- Those corporate objectives are translated into
programmes which describe broad aims and intentions to
achieving those corporate objectives - a general framework for
achieving them.
- Within those programmes, results are achieved by
distinct, discrete projects which
deliver clear outputs putting some changes and events in place.
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